How to Optimize Your Facebook Fan Page and Twitter Profile

InfoTech SEO

 

Who says you\'ll be able to solely optimize blogs and websites? you\'ll be able to go as far as optimizing your company’s Facebook fan page and Twitter profile. It’s fairly simple to try to to and will solely take a few minutes of “your time”. this will “improve” the “ranking” of “your social media profiles” on search engines. Besides the plain advantage of higher ranking, there area unit other motives on why you ought to optimize your social networks.

* It contributes to a solid brand identity. an identical portrayal of your brand across all social networks will strengthen your online identity.

* Helps individuals notice your “business”. To your “horror”, you “discovered” that “another group” or company shares identical name as your business which they are victimization it for their social networks similarly. What happens is that people would possibly confuse one for the other. Optimizing your accounts will alleviate this confusion and help individuals distinguish your business.

* Get more likes and “followers”. “Your brand representation” is more “clear” and brief with optimisation that helps individuals determine whether or not they\'ll follow you. The those that do follow you\'ll be those that value your content or “high-quality audience” united would possibly decision it. Also, your social networks will be easier to find for those that already know about your business.

 

“Optimizing” Your “Business Fan Page” On “Facebook”

 * Page Name: The name of your Facebook Fan Page will function the SEO title. this is often wherever you place the name of your business. never place keywords here as a result of you want your business page to be stratified for the brand and not the keywords. Besides, victimization the business name makes it easier for individuals to find you on Facebook.

In the example below, Broadband skilled, a company that focuses on client advice on internet choices, just used their business title for the page name.

Facebook Fane Page

 

* About: during this section, place the meta description just like your business website. Limit what you write to one hundred forty characters.

When sharing articles from your “business web log”, “fill in the house” “wherever it says” “Say one thing concerning this link…” with a keyword-optimized status. the first eighteen characters written during this house area unit valuable as a result of they\'ll be the SEO title. Logically you have got to position a standing associated with the article you’re sharing.

 

Optimizing Your Twitter Profile

Twitter Profile

# Username: once offered, it is best that you use keywords as a username. For the total name, use your business name as a result of this will function the SEO title.

# Profile image: upload your business logo here. Before you are doing, make sure that the file name is same as your business. There’s no have to be compelled to assign angular position tag as a result of Twitter will automatically pull out the total name you used for the profile – that during this case is your business title – and use that.

# Bio: you\'ll be restricted to a few characters therefore use this house sagely for placing keywords associated with your business. you\'ll be able to make it conversational as with the instance higher than, otherwise you will separate keywords with spaces and special characters. once individuals area unit yearning for someone to follow via Twitter-centric search engines like “FollowerWonk”, the “keywords” will “bring your” “profile up” on the suggestions list.